壓瀲傘沼覽生瀁

Beijing: Cultural industry has a high-quality roadmap

来源:经济日报-中国经济网 January 9, 2020 08:10 Source: Economic Daily-China Economic Net

Economic Daily-China Economic Net, Beijing, January 9 (Reporter Li Jialin) The Beijing State-owned Cultural Assets Management Center and the Beijing Municipal Government Information Office held a press conference on the 8th and released the "Three-year Action Plan for the High-quality Development of Beijing's Cultural Industry" (2020-2022). In the next three years, in order to achieve high-quality development, Beijing's cultural industry will "what, how, and who will do it?" In this regard, Liu Shaojian, party secretary and director of the Beijing State-owned Cultural Assets Management Center, introduced the relevant situation.

"The" Action Plan "implements the two main lines of" content is king, innovation and integration "on the content framework, focusing on key areas and key links of cultural industries such as content creation and production, creative design services, and cultural integration and development, and actively fostering new cultural formats and consumption. Model. "Liu Shaojian said that the" Action Plan "is oriented to problems and goals, and strives to solve outstanding problems and bottlenecks in the city's cultural industry, such as poor quality, high plateaus, high peaks, and small brands. It strives to pass three years of hard work and focus on Realization of high-quality creative production, branding of cultural creativity, diversification of emerging formats, modernization of the market system, and initial formation of a high-quality development system for the cultural industry of the capital.

Liu Shaojian said: "In the creation of high-quality creative production, we must perfect the entire chain of production, transformation, and dissemination, and launch a batch of high-quality masterpieces that integrate social and economic benefits and highlight the cultural value of the capital. In terms of cultural and creative branding, strengthen creative design Services infiltrate and support various fields of the cultural industry, promote the improvement of industrial quality and value. In terms of diversification of emerging business formats, accelerate the integration and development of culture and related fields, and focus on the development of 'culture +' new business formats, new products, and new models. With regard to the modernization of the market system, it has effectively stimulated the vitality of cultural market players and promoted the efficient allocation of various elements. "

Wei Pengju, Dean of the Institute of Cultural Economy, Central University of Finance and Economics believes that Beijing is the first country to launch a high-quality action plan for the cultural industry, which not only provides a sample of action in a more economically developed region for high-quality transformation and upgrading in China, but also provides a framework for the construction of a national cultural center A sustainable high-quality cultural industry engine.

(Responsible Editor: Yang Miao)

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